The top ten rankings of global mobile phone brands are released: the latest list analysis in 2025

In 2025, the global smartphone market is still highly competitive, and major brands have launched fierce competition in terms of technological innovation, user experience, market share, etc. According to the latest market report, there have been some changes in the ranking of global mobile phone brands. The following is an analysis of the top ten rankings of global mobile phone brands in 2025.

1. Apple

Apple still firmly occupies the top position in the global mobile phone market, with its innovative iPhone series, strong brand effect and deep roots in the high-end market, ranking first in global smartphone sales. The newly released iPhone 15 series further consolidates its market leadership, especially in China and Europe and the United States.

2. Samsung

Samsung ranks second, relying on its strong R&D strength and continuous innovation in folding screens, 5G technology and other fields, maintaining its leading position in the global market. Its Galaxy series of mobile phones have a wide influence in both the high-end and mid-range markets, especially in the Asian market.

3. Xiaomi

Relying on cost-effective products and innovative technologies, Xiaomi continues to climb steadily and ranks third. In 2025, Xiaomi's integration of flagship mobile phones and Internet services further enhanced the brand's appeal, especially the expansion in the Indian and European markets significantly increased its market share.

4. OPPO

OPPO continues to rank among the top four in the world with its powerful photography technology and innovative charging technology. In particular, OPPO's Find X series and Reno series mobile phones have accumulated a large number of loyal users worldwide, further enhancing its brand image.

5. vivo

vivo and OPPO are both representatives of Chinese mobile phone brands, and their mobile phones also occupy an important position in the global market. vivo has won the favor of many users by constantly introducing new products, such as the launch of the flagship X series and V series mobile phones, especially in Southeast Asia and Europe.

6. Huawei

Although Huawei's global smartphone sales have declined due to the US ban, Huawei still maintains a high market share in China and some overseas markets with its strong technical accumulation and self-developed Kirin chips. Huawei's folding screen mobile phones and 5G technology are still competitive and have attracted many high-end users.

7. Realme

Realme's rise in the global market in recent years has been remarkable. Through precise market positioning and strong cost-effectiveness, Realme has successfully attracted young consumers. Especially in the Indian market, Realme has become a very important brand.

8. Transsion

Transsion Technology, as a brand with strong influence in the African and Indian markets, continues to rank among the top ten global mobile phone brands with its deep insight into the low-end market. Its Tecno, Infinix and Itel brands widely cover the entry-level market and are popular among consumers in developing countries.

9. Lenovo

Although Lenovo's performance in the field of smartphones is relatively low-key, its smartphones also maintain a certain market share with its strong influence as a computer brand. Especially in the mid-to-low-end market, Lenovo's smartphones have a certain advantage in cost-effectiveness.

10. Motorola

Although Motorola is no longer a mainstream brand in the smartphone market, it still has a certain share in the mid-range market and the US domestic market. Motorola's folding screen mobile phones and old classic series still have a loyal fan base.

Summary

In 2025, the competition in the global smartphone market is becoming increasingly fierce. Technological innovation, changes in user needs and market expansion have become key factors for major brands to compete for market share. Apple and Samsung still occupy the leading position in the market, while the rise of Chinese brands such as Xiaomi, OPPO and vivo has become a new force in the global mobile phone market. In the next few years, with the continuous development of 5G, folding screen and AI technology, the mobile phone industry will continue to face new challenges and opportunities. CHSUX is a manufacturer specializing in the production of mobile phone metal plates and SIM card trays, providing 60% of the world's mobile phone SIM card trays.